Some interesting Internet Facts - The
internet is a fascinating tool for business and enjoyment. Having
a SEO'd web site can be a great addition to your business, adding
value to the business itself, bringing new customers from around
the world to you, adding bottom line profits with little cost.
Below are some very interesting facts about the internet and it's
users. These are important and will give an idea of what people do
when surfing the net.
- There are over 1 billion
internet users as of December 2005.
- Over 80% of internet users
use search engines to find products, services and information.
- Approx. 85% of internet
searchers ignore the sponsored and paid listings.
- Approx. 64% of top organic
listings receive click throughs from search engine users.
- Over 50% of search engine
users, scan the top Organic listings (top was not identified
but the top 10 to 30 and possibly 50 listings are viewed) to
begin their search.
- Only 30% of search engine
users click on the paid or Sponsor listings, leaving 70%
clicking on Organic listings.
- Only 14 % trust paid or
Sponsor listings.
- 29% report being annoyed by
paid listings.
- Pay-Per-Click costs are
rising and 57% felt costs for their desired keywords are too
expensive.
- Pay-Per-Click listings may
produce quick results, but will end immediately after the
pay-per-click money runs out or campaign ends.
- Organic Listings take more
time to produce results (at time if any), but the long term
results last longer with Organic listings.
- 73% of Google users believe
Organic listings are more relevant. 61% of Yahoo users believe
the same.
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